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Selling Your Home? - Alex Kybal, RE/MAX Pacific, San Diego, CA

Preparing Your House for Sale | Getting the Best Price for Your Home | Setting the Sales Price | How much is your home worth?

Preparing Your House for Sale

One of the first things I will do before putting your house on the market is prepare your house for sale. I want to show your house off in its best light to maximize your earning potential. I will tour your house with the eye of a buyer - what works, what doesn't work.

Curb Appeal
Does your house has curb appeal? Can we give it a little more pizzazz to draw the buyer in? Would a bit of touch-up paint add dollars to the sale? What about the garden? Is the lawn in order and neatly edged? Are trees and bushes neatly pruned? Are flowers in bloom? If not, it may be time for a garden upgrade. Adding colorful annuals to the front garden will make a big difference. Remember, creating curb appeal will add dollars to your house's final selling price.

Curb Appeal Checklist

Welcome Home
As I walk in the door of your house, I will ask myself, "Will this house say, 'Welcome home' to a buyer?" Looking through the eyes of a buyer, I will recommend changes that will enhance sales appeal.

I'll also help you eliminate anything that gives the appearance of clutter. Less is more! Countertops should be free and clear. Knickknacks, souvenirs, family photos, refrigerator artwork - it's gone. We need to "de-personalize" the house so buyers can imagine it as their home.

Closets and cupboards should appear large and roomy. It's time to make a donation to a local charity or store belongings at a friend's or family member's home.

Reviewing your home room-by-room, I will make recommendations that impact the sale. I'll point out the pieces of furniture that should be removed, rooms that need new paint, carpet that needs to be changed, fixtures that need polishing, windows that need cleaning, and any other improvement that can easily be made to promote the sale.

Welcome Home Checklist

Setting the Stage
Before the first buyer walks in your door, I'll show you how to set the stage. We want to engage the buyer's senses. Lighting is critical. We'll draw back curtains, open blinds, change light bulbs and add lighting where needed to welcome the buyer. We'll enhance the ambiance with music playing lightly in the background and insure a pleasing aroma emanates from every room.
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Getting the Best Price for Your Home

Effective marketing is the key to selling your home quickly and getting the highest price. Aggressive, effective marketing of my Client's homes by every available medium is how I've become a top Realtor in the Oklahoma City area. It's my job to assure that you get as many qualified offers as possible, allowing you to extract the highest price the market will bear.

One of the most important elements of marketing your home effectively is setting the price right. Set the price too high, and you won't get any offers and your home will take too long to sell. Set it too low and you cheat yourself by not getting your homes full, fair value. As an expert in Oklahoma City area real estate, I analyze the market and set area home prices every single day. I'll work closely with you to assure that everything possible is done to get the highest price, in the time frame you need.

The condition and appearance of your home are also critical factors in getting the best price for your home. I'll personally walk through your home with you and advise you of what you can do to properly stage your home most effectively. Some areas are much more important and more likely to pay off than others! Often, the buyer is motivated by emotional responses as much or more than financial issues. There are usually things I can point out to you that are easy and inexpensive, yet go a long way towards triggering those "buy" emotions.

As your agent, I'll negotiate furiously on your behalf throughout the entire process to ensure that your best interests are protected. Real estate negotiations and contracts can be intimidating in their complexity. Most people have almost no experience in these negotiations after all, how often do you buy or sell a new house? As a top real estate professional, getting you the best terms and prices in all negotiations is simply part of my job.
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Setting the Sales Price

Before we set the sales price of your house, I'll run a Comparative Market Analysis (CMA) that will show the listing price of similar houses in the area as well as the prices at which the houses actually sold. Additionally, the analysis will give us information about houses currently on the market and about houses that were on the market but never sold.

Next, I'll ask you about your goals in selling the house. Everyone who sells a house has different goals that need to be factored in when calculating the selling price.

Is your goal to get the maximum sales price for your house?
If so, are you willing to have your house on the market for many months?
Is your goal to sell your house quickly?
If so, are you willing to sacrifice some of your potential profits to sell more quickly?
Would you like to establish a balance between selling your house quickly and selling at the top end of market value?
Market conditions will play a role in setting the sales price of your house. I'll factor in how quickly houses are selling in your area, interest rates, the strength of the school system, and finally whether it is a buyer's or seller's market.

I'll then recommend a price at which to list your house to meet your goals in the local market.
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How much is your home worth?

If you are thinking of selling your home, you'll need to know exactly what it is worth before putting it on the market. As a Oklahoma City area real estate professional, I analyze home values and determine market prices every day. By comparing your home to recent sales and other, similar homes on the market I can quickly tell you what your home is worth. This analysis is known as "Comparative Market Analysis", or CMA. Just fill out the form to give me the information I need and I'll be glad to perform a CMA for your home and provide you the results for free.
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TOLL FREE: 1-888-504-2004 | DIRECT: 858-531-0636
E-mail: alexkybal@alexkybal.com

Alex Kybal RE/MAX Pacific
Broker-Associate, REALTOR, ABR, SFR, SRES, CDPE,  e-PRO
CA DRE# 01388372